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Topic: Improving Scottish Football
1. Author:  OzPar        
Date: Sun 25th Jan 2026. 11:33

Here`s a fascinating discussion with Falkirk CEO, Jamie Swinney, on improving Scottish football. It covers many of the topics we regularly discuss here.

Swinney clearly explains the flaws of the current financial distribution in Scottish football and offers some creative solutions.

It`s a very good discussion and his ideas are well worth considering.


https://www.youtube.com/watch?v=-bsylhvz298



Post Edited (Mon 26 Jan 00:35)

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2. Author:  NMCmassive        
Date: Sun 25th Jan 2026. 11:40

OzPar, Sun 25 Jan 11:33

Here`s a fascinating discussion with Falkirk CEO, Jamie Swinney, on improving Scottish football. It covers many of the topics we regularly discuss here.

Swinney clearly explains the flaws of the current financial distribution in Scottish football and offers some creative solutions.

It`s a very good discussion and his ideas are well worth considering.


https://www.youtube.com/watch?v=-bsylhvz298


When I get the chance I’ll listen to it. Kinda had a wee bit back and forth with Jamie on X and I’ve got to say he strikes me as a level headed and ambitious guy. He doesn’t just talk about improving his own club but will talk about Scottish football as a whole.

As a football fan we need to be realistic, the best the Pars could ever hope for is a wee run in the European Conference league and in the end we’d be extremely lucky to get past the group stages. The Old Firm may still have the ability to win the Europa League but Champions League they’re 2/3 steps behind the best.

Could Scotland reach 1/4 finals and semi finals of major tournaments? I think if Croatia and Wales can, we can however, our league structure needs to helps our national team and not hinder it.

COYP

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3. Author:  veteraneastender        
Date: Sun 25th Jan 2026. 20:20

What are his “creative solutions” to improving Scottish football ?

If it’s a based on a redistribution of money based on sharing gate receipts then it’ll get nowhere.

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4. Author:  ParfectXI        
Date: Sun 25th Jan 2026. 20:40

veteraneastender wrote:

> What are his “creative solutions” to improving Scottish
> football ?
>
> If it’s a based on a redistribution of money based on sharing
> gate receipts then it’ll get nowhere.


Revenue share WILL happen - it won’t be in the next year or two but it will happen!

It will happen when TV companies and fans get bored with the same 2 winning the league easily every year, leading to the TV companies even less interested in buying the rights! It’ll happen when the OF stop becoming competitive in Europe and they waken up and realise it’s because they barely get any real competitive football within the leagues due to the gulf in money and class of players that teams are able to attract!

Some of this we are already starting to see, however, Doncaster and the OF boards are still under the impression that The Premier League is an attractive watch (for the first time in a long time it has been this year but that has been down mostly to Poor Rangers and Celtic teams with terrible managers at points rather than anything else)



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5. Author:  veteraneastender        
Date: Sun 25th Jan 2026. 22:02

ParfectXI, Sun 25 Jan 20:40

veteraneastender wrote:

> What are his “creative solutions” to improving Scottish
> football ?
>
> If it’s a based on a redistribution of money based on sharing
> gate receipts then it’ll get nowhere.


Revenue share WILL happen - it won’t be in the next year or two but it will happen!

It will happen when TV companies and fans get bored with the same 2 winning the league easily every year, leading to the TV companies even less interested in buying the rights! It’ll happen when the OF stop becoming competitive in Europe and they waken up and realise it’s because they barely get any real competitive football within the leagues due to the gulf in money and class of players that teams are able to attract!

Some of this we are already starting to see, however, Doncaster and the OF boards are still under the impression that The Premier League is an attractive watch (for the first time in a long time it has been this year but that has been down mostly to Poor Rangers and Celtic teams with terrible managers at points rather than anything else)


Wishful thinking.

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6. Author:  jake89        
Date: Sun 25th Jan 2026. 22:21

veteraneastender, Sun 25 Jan 20:20

What are his “creative solutions” to improving Scottish football ?

If it’s a based on a redistribution of money based on sharing gate receipts then it’ll get nowhere.


He explains them in the video.

The main thing actually seems to be a bigger league. He highlights that it gives most teams more security about what league they`ll be in so can plan better. It also means less pressure and higher likelihood to take a chance on youth.

Unfortunately, it would mean fewer games against Celtic and The Rangers so wee clubs see that as a loss of revenue and Celtic and Rangers fans need regular derbies as an excuse to commit domestic abuse.

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7. Author:  OzPar        
Date: Mon 26th Jan 2026. 00:35

Jamie Swinney also pointed out that it is about reducing the slice of the Scottish revenue pie that the Old Firm receives.

If, say, 3 or 4 million pounds were taken from their "prize" money and distributed among the other clubs, it would make a world of difference to most of the teams outside the Premier League. That money is small fry to Celtic or Rangers, who already benefit hugely from additional Euro and advertising/sponsorship revenues.

He explains the scale of this bit really well.



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